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Expert tips on branding, web design and small business growth.

Category: Colour psychology

The Psychological Effect of White
Colour psychology 102: The Psychological Effect of White

White may seem like the most understated hue, but don’t let its simplicity fool you. This versatile colour is a powerhouse in psychology and design, carrying deep meaning and evoking a wide range of emotions.

The Psychological Effect of Black
Colour psychology 101: The Psychological Effect of Black

Have you ever stopped to think about the power of black? Not just as a colour but as a force influencing emotions, perceptions, and culture? From its timeless sophistication to its commanding presence, black speaks

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