
Custom website design tailored to your brand's needs
.The secret element to make a lasting impact
Your brand might be due for a little refresh or a full-on glow-up. Sometimes, despite all the behind-the-scenes effort you’re pouring into your business, the outside doesn’t reflect the magic happening inside. Whether you DIY’d...
The right font choices will help attract, engage, and convert the clients you actually want to work with. So are your fonts working for or against you?
Queen C Cosmetics’ high-quality, intensely pigmented and long-lasting make-up products are suitable for all skin tones, from dark to light, and are manufactured with respect for the environment.
The aim of the shoot was to bring to life one of the brand’s mottos: “A Royal Tableau of Self-Confident Expression”.
Wondering why branding really matters?
It’s way more than just a logo.
Branding builds the foundation for how people see, feel, and trust your business.
So if you`re ready to level up, here are 10 reasons why branding is a total game-changer
👇🏾
1️⃣ Builds Recognition
People remember brands, not businesses.
2️⃣ Creates Trust
A cohesive brand = professional, reliable, credible.
3️⃣ Attracts Your Ideal Clients
Good branding speaks their language.
4️⃣ Adds Value
Strong brands can charge more, even for the same product.
5️⃣ Sets You Apart
In a crowded market, branding is your edge.
6️⃣ Drives Loyalty
People buy from brands they feel connected to.
7️⃣ Simplifies Marketing
Clear visuals and messaging = less guesswork.
8️⃣ Boosts Consistency
Across every platform and touch point.
9️⃣ Inspires Team Alignment
Your team knows what you stand for and how to show it.
🔟 Makes You Memorable
A brand identity stick. A random logo? Not so much.
🧠 Brand smart, not hard.
#BrandingTips #BusinessGrowth #Marketing101 #BrandStrategy #ReelTips #CreativeBusiness #EntrepreneurLife #BrandingMatters
«Strategy is the plan 🗺️
Branding is the message 📄
Marketing is the megaphone 📣 »
Your business needs a roadmap: a clear brand strategy before you speak. Once your foundation is set, your branding conveys who you are and why you matter. Then, marketing amplifies that message, turning your story into action.
Crafting a cohesive marketing strategy means:
1. Defining your target audience
2. Ensuring your brand identity aligns with their needs
3. Using the right digital marketing channels) from social media to email) to broadcast your message
When strategy, branding, and marketing are in harmony, each strengthens the other:
- A sharp brand positioning gives strategy direction
- Compelling brand identity design delivers your message with clarity
- Smart marketing execution magnifies your impact and drives growth
That’s how brands go from “just another” to “unforgettable.”
✨ What’s your next step?
Get ready to turn your strategy into a standout brand and amplify it with marketing that really works.
🎙️Story time: yesterday at lunch, I had an interesting discussion with my 13 year old.
We talked about entrepreneurship, the importance of having a solid strategy, target audience, branding… and of course, pricing 💰
I explained how some people have difficulties understanding that price and value go hand in hand so a high-value product/service would be priced accordingly…
And after 45 minutes of laughter,
anecdotes about my past experiences (the “do it for free”, “it’s just copy/paste”, “it won’t take time so I shouldn’t pay that much”, etc),
stories about wins and fails,
he came up with this quote:
“People always talk about the price but forget the talent”! 🤯
So this is a message for my fellow entrepreneurs extraordinaire: your price is a reflection of your talent, not people’s budget!
If you establish a good strategy, create a solid brand identity (mission, vision, values,…) and pair it with a perfect visual identity, you’ll provide an outstanding experience.
Your ideal client will always recognise you’re “the one” for them and won’t be afraid of the price 😉
#Entrepreneurship #BrandStrategy #Pricing #BrandIdentity #VisualIdentity #WordsOfWisdom
The Masterclass “Branding & Event Mastery” was a real success!
Thank you to @lprservices for the trust and for letting me talk about my passion for Design ☺️
And to all the participants: I hope our exchange made things more clear for you and will allow you to start your business journey (in the right order 😉), maintain your brand and thrive ✨
#Masterclass #BusinessStrategy #Branding #DigitalMarketing #InfluenceMarketing #ClientExperience #AuthenticContent
Story time:
On November 28th, 2024, I was diagnosed as being in the early stages of a burn out 😔
When I heard that, I thought... Ooh, so all these symptoms I was neglecting were actually my body trying to tell me that my soul was tired!
Yeah, as a woman, wife, mom, (especially in my community) being "strong" is the norm. Women often act as if everything is okay all the time and don`t allow themselves to breathe for a minute.
Somehow, the world made us believe we couldn`t be weak, tired, confused, fed up, overwhelmed... Well, human!
So this is a message to all my super women out there: self-care is not selfish.
Take care of yourself before trying to manage everyone and everything else.
You can`t pour from an empty cup 🤷🏾♀️ so make sure yours is full first.
Branding is the secret sauce behind every thriving business. It matters a lot because:
1️⃣ First Impressions Are Everything
You’ve got seconds to wow potential clients. Make sure your logo and visuals tell the right story; one that screams you (in the most elegant, professional way).
2️⃣ Trust & Credibility? Non-Negotiable.
A polished, consistent brand shows you mean business, literally. It makes people trust you, and trust turns curious scrollers into paying clients.
3️⃣ Stand Out Like the Star You Are
Let’s face it: there’s a sea of businesses out there. Your brand is supposed to make people say: “I want to work with HER.” Own your story. Flaunt your values. That’s your magic✨
4️⃣ Connect on a Heart Level
People buy not just products or services but feelings, experiences, and vibes. Your brand helps create that emotional bond that keeps them returning for more.
5️⃣ Loyal Clients = Business Besties
When you build a strong brand, you close sales and open the door to long-term relationships.
Your story is powerful; I’m here to help you share it.
Ready to turn that vision into a brand that sticks? Hit the link in my bio to book a discovery call, and let’s create something amazing together!
~
#BrandingWithPurpose #SmallBizBranding #DesignThatConnects #ElevateYourBrand #SoulfulBranding
It all started as a hobby ☺️
In 2009, I was learning html and decided to build a website for my mother. She is a stylist and I thought it would be fun to give her an online storefront 💻
Between 2010 and 2015, I designed a few websites here and there, doing it well but not taking it too seriously 😁
Then, in 2016, I discovered how much I loved web design so I took it seriously and by the end of the year, I had taken management classes and started to study graphic design.
@yywebdesign was officially born on November 10th, 2016 🎉
In July 2017, I passed the exam with Distinction and became a graphic designer 💁🏾♀️
Today, 8 years later, I`m still loving it, still taking it seriously but not too much, still working my magic ✨ to help you give life to your vision and take your brand where it`s supposed to go and beyond...
I`m Yasmina, your Brand & Web designer extraordinaire, and together we will write a story that will make your brand unforgettable ❣️
~
📸 @michael.mestrez
👳🏾 @maelis_headwrap
#BrandDesigner #WebDesigner #Storytime #Recap
When the brand owner and her designer click from the start, magic happens ✨
At @yywebdesign , I translate what’s on your mind into a brand that truly embodies your mission, vision and values and allows you to attract your ideal client.
Thank you, Ruthiana @lprservices , for this beautiful review ♥️
#ClientLove #Testimonial #WebDesigner #ClientReview
Professional, cohesive, and ready to shine without the full investment!