𝐏𝐚𝐜𝐤𝐚𝐠𝐢𝐧𝐠 or the art of presenting your product, beautifully wrapped, in a box or bag with the colors of your brand. It extends to food, cosmetic products, fashion items (clothes, shoes, accessories,…) Packaging is a representation of your visual identity: a tangible object that your clients can not only see but also touch and, above all, keep.